Telenovelas are addictive Plot Twists for Genre

Plot Twists for Genre


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Telenovelas are addictive, and millions of Latinos are hooked. But even as these popular soap operas continue to win over viewers and advertisers, the genre's forays onto English-language networks in the U.S. and new spins on a traditional format raise questions about the future shape of novelas.

“If you give it a chance, the telenovela will take you and grab you. The person who has not been hooked by a telenovela has not really sat down to watch one,” said associate professor Carolina Acosta-Alzuru of the University of Georgia. “It is an impressively attractive genre.”



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